Process

The plot is shared between stills and motion. Finishing is not a stranger at the end of the job.

Recce
1

Recce

A walk and a one-page note of stills versus motion.

Plot
2

Plot

One key for both. No second look in the truck.

Hold
3

Hold

Tethered review. Selects before the cloud moves.

Grade
4

Grade

Cool without going dead. Whites decided once.

Name
5

Name

Masters labelled for the media plan.